Facebook has just increased its number of subscribers by 400 million compared to last year, for the month of October 2021. Marc Zuckerberg's social network is taking the lead with 2.895 billion users. This information comes from the Global Statshot Digital Report 2021 by Hootsuite and We Are Social, which analyzes internet and social media usage worldwide.
Out of 7.89 billion neighbors, 4.55 billion use social networks to exchange with friends, communicate for their brand, make sales and advertisements, entertain themselves, etc. This figure represents 57.6% of the world's population, all thanks to mobile technologies, and the number of mobile phone users continues to rise. Companies and brands have an interest in investing in their digital communication by entrusting it to a professional.